{"product_id":"the-marketing-manifesto-1","title":"The Marketing Manifesto","description":"Marketing is key to the health and wealth of organizations and a vital component in business strategy. Despite the fact that it produces three times more value than any other facet of a business, and continual major improvements in its evolution as a profession, marketing and marketers are often undervalued as part of the business and under-exploited as a force for profit. It is time marketing - and the Marketer - became critical.\u003cbr\u003e\u003cbr\u003eThe Marketing Manifesto tackles and exposes the problems that stand in the way of many marketers that realize marketing's prime objective and role - to improve and sustain revenue whilst improving the lives of the customer. Outlining unique steps to create and deliver a successful marketing strategy in any organization and to improve your own a personal impact as a marketer - The Marketing Manifesto is an innovative and highly practical title that crystallizes how professional marketers can create a goal-oriented personal and company strategy, and achieve the competitive advantage through correct marketing practice.","brand":"bookshop.lol","offers":[{"title":"Thryft - Used (Like New)","offer_id":42532164927566,"sku":"9780749468521","price":9.54,"currency_code":"SGD","in_stock":false},{"title":"Thryft - Used (Very Good)","offer_id":42532164960334,"sku":"9780749468521","price":7.63,"currency_code":"SGD","in_stock":false},{"title":"Thryft - Used (Good)","offer_id":42532164993102,"sku":"9780749468521","price":6.86,"currency_code":"SGD","in_stock":false},{"title":"Thryft - Used (Well Read)","offer_id":42532165025870,"sku":"9780749468521","price":6.1,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/3857\/4926\/files\/15823978_6d210687-d706-4cb0-8da4-08959e4d59af.jpg?v=1747391308","url":"https:\/\/bookshop.lol\/products\/the-marketing-manifesto-1","provider":"bookshop.lol","version":"1.0","type":"link"}