A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Advertising Campaign Planning: Developing An Advertising-Based Marketing Plan
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Guides beginners in creating effective marketing plans.
Who is this book for?
If you're new to marketing or looking to sharpen your campaign planning skills, this book offers a straightforward approach to developing an advertising-based marketing plan. It makes the process accessible and practical, perfect for anyone wanting a solid foundation in marketing strategies.
