A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Customer Centricity: Focus On The Right Customers For Strategic Advantage
A powerful call to action, Customer Centricity upends some of our most fundamental beliefs about customer service, customer relationship management, and customer lifetime value.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Reimagines customer focus for strategic business success.
Who is this book for?
If you're interested in transforming your approach to customer relationships, this book offers fresh insights that challenge traditional methods. It's a compelling read for those wanting to prioritize the right customers and maximize their strategic impact, making it a valuable resource for any business aiming to innovate its customer engagement.
