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Design A Better Business: New Tools, Skills, And Mindset For Strategy And Innovation
Design A Better Business: New Tools, Skills, And Mindset For Strategy And Innovation
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Design A Better Business introduces readers to the double loop design process, a practical approach to creating and growing value using collaborative and generative practices that anyone can learn and immediately try with their organizations. You'll learn personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
With detailed visual guides to over 20 strategic tools and 48 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, Design A Better Business is the most comprehensive and practical guide on how to launch and sustain innovation as a discipline in your organization.
http://www.designabetterbusiness.com
FILLED WITH PERSONAL STORIES AND EXPERIENCES FROM 30 DESIGN PRACTITIONERS AND THOUGHT LEADERS
8 CHAPTERS
48 CASE STUDIES
20 TOOLS
24 DOWNLOADS
7 CORE SKILLS
30 DESIGNERS
36 HACKS
>150 VISUALS
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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One Line Summary
Innovative strategies for business creation and growth.
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Who is this book for?
If you're looking to transform your approach to business, this book is a treasure trove of adaptable tools and inspiring case studies. It offers practical insights from industry leaders and expands your thinking to navigate uncertainty confidently. Whether you're leading a company or dreaming of a new venture, this guide can really help you turn ideas into meaningful action.