A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Emotional Branding - Paradigma Baru Untuk Menghubungkan Merek Dengan Pelanggan
Offers an approach to building brand loyalty with the use of an interactive strategy, presenting case histories that demonstrate how the five human senses can be used as effective marketing tools to respond to trends.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Harness senses to deepen brand-customer emotional connection.
Who is this book for?
If you're interested in innovative marketing, this book opens a fascinating window into using human senses to forge deeper emotional bonds with your customers. It shares real-world cases that show how making your brand engage senses can truly set it apart, making your marketing efforts more memorable and impactful. Perfect for anyone looking to refresh their branding approach and connect more authentically.
