• Book cover of Exploring Strategy Plus My Strategy Lab With Pearson EText by Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regnér

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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Exploring Strategy Plus My Strategy Lab With Pearson EText

Exploring Strategy Plus My Strategy Lab With Pearson EText

3.94 (rated by 522 readers on Goodreads)
by Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regnér
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Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. 'Exploring Corporate Strategy' has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary, and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation, and entrepreneurship. It is written for students of Strategic Management at all levels.

Details of Book

ISBN13: 9781292007007
ISBN10: 1292007001
Language: English
Publisher: Pearson
Publication Year: 2014
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Comprehensive strategic management guide for students and professionals.

  • Who is this book for?

    If you're interested in understanding the complexities of strategic management, this book offers an extensive and insightful look into core concepts and current trends. Its practical cases and rich commentary make it engaging and highly relevant whether you're studying or working in the field. The new edition's focus on internationalization and innovation keeps you up-to-date with the fastest-changing aspects of the discipline.
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