A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful “how-to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Insightful guide for hotel event sales and management.
Who is this book for?
If you're interested in hotel event planning or sales, this book is a treasure trove. It offers practical tips and real-world case studies, giving you a behind-the-scenes look at how conventions are booked and managed. You'll gain a clear understanding of what it takes to succeed in this dynamic industry, making it a great read for aspiring professionals or seasoned hotel staff alike.
