Contending that integrity and prosperity, rather than profits, are the ultimate goals of effective business organization and practice, the authors discuss their "strategic ethical response," including guidelines for ethical thinking and ethical problem solving.
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Business wisdom emphasizing integrity over profits.
Who is this book for?
It's Good Business offers a refreshing perspective on how businesses can succeed by prioritizing ethics and integrity. If you're looking for a read that challenges conventional profit-driven models and encourages ethical thinking, this book provides practical guidelines and inspiring insights. Perfect for business students or professionals eager to align success with moral values.