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Menu Design In America: A Visual And Culinary History Of Graphic Styles And Design, 1850–1985
Menu Design In America: A Visual And Culinary History Of Graphic Styles And Design, 1850–1985
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Until restaurants became commonplace in the late 1800s, printed menus for meals were rare commodities reserved for special occasions. As restaurants proliferated, the menu became more than just a culinary listing. The design of the menu became an integral part of eating out and as such menus became a marketing tool and a favored keepsake.
Menu Design is an omnibus showcasing the best examples of this graphic art. With nearly 800 examples, illustrated in vibrant color, this deluxe volume not only showcases this extraordinary collection of paper ephemera but serves as a history of restaurants and dining out in America. In addition to the menu covers, many menu interiors are featured providing a epicurean tour and insight to more than a hundred years of dining out. An introduction on the history of menu design by graphic design writer Steven Heller and extended captions by culinary historian John Mariani accompany the menus throughout the book. Various photographs of restaurants round out this compendium that will appeal to anyone who enjoys dining out and its graphic and gastronomic history.
Nearly 800 stunning examples of menu design
Covers more than a century of exquisite vintage design
Details of Book
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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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One Line Summary
A visual journey through American menu design history.
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Who is this book for?
If you love the history of dining and vintage graphic art, this book is a treasure. With hundreds of colorful examples, it offers a fascinating look at how menus evolved from special occasion items to essential marketing tools, all while showcasing beautiful design. It's perfect for anyone who appreciates the intersection of culinary culture and visual artistry.