A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Two marketing experts share their radical strategies for marketing effectively on the Internet, urging readers to mix the old with the new when making a marketing plan, and using anecdotes from successful web companies to illuminate their ideas.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Effective internet branding strategies for modern marketers.
Who is this book for?
If you’re diving into online branding, this book offers a fresh mix of classic wisdom and innovative tactics. The authors share engaging stories from successful web companies, making the strategies feel practical and inspiring. It’s a great read if you want to boost your internet presence with proven, creative ideas.