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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
The Fine Art Of Success
The Fine Art Of Success
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Managers, marketing professionals, and students will see how these creative artists can help their organizations. Chapters include Madonna - Strategy at the dance floor; Damian Hirst - The shark is dead/How to build yourself a new market; Beuys - Understanding creativity, is every manager an artist; Picasso - Art lessons for global managers; Koons - Made in Heaven produced on earth; and Paik - Global Groove, innovation through juxtaposition.
With controversial ideas, fascinating facts and memorable examples, The Fine Art of Success delivers business lessons that you'll be eager to apply.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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One Line Summary
Business lessons inspired by iconic artists and pop-stars.
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Who is this book for?
If you're interested in seeing business in a new light, this book offers an intriguing blend of art and strategy. It draws parallels between creative mastery in art and innovation in business, making complex ideas accessible and engaging. Fans of creative thinking will find it both inspiring and practically insightful.