A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
More than 200 color photos, plus 50 black and white illustrations, provide an illuminating, highly visual introduction to the key elements of graphic design. Each subject matter, or "fundamental," uses detailed diagrammatic explanations to help students understand the basics. Formats and printing, layout, image and color usage, and more all receive the same in-depth treatment, always with an emphasis on real life application and possibilities.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Visually rich guide to core graphic design principles.
Who is this book for?
If you're delving into graphic design or simply love visual learning, this book could become your go-to resource. Its extensive use of images and clear explanations makes complex concepts accessible and engaging. Readers often find it inspiring and practical for grasping the essentials of design and applying them creatively.
