• Book cover of The Idea Agent: The Handbook On Creative Processes by Jonas Michanek, Andréas Breiler

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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The Idea Agent: The Handbook On Creative Processes

The Idea Agent: The Handbook On Creative Processes

4.14 (rated by 14 readers on Goodreads)
by Jonas Michanek, Andréas Breiler
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The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management methodology. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to building creative concepts for the marketplace. With built-in exercises and applications, this book is an ideal working companion for any innovator.

Details of Book

ISBN13: 9780415824149
ISBN10: 0415824141
Language: English
Publisher: Routledge
Publication Year: 2013
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Empowers creative minds with structured innovation techniques.

  • Who is this book for?

    If you're someone eager to turn your creative ideas into reality, The Idea Agent offers practical, hands-on methods to boost your innovation process. It strikes a perfect balance between wild inspiration and structured strategy, making it a useful companion whether you're brainstorming solo or collaborating with a team. Many readers find its step-by-step guidance and exercises invigorating for developing fresh, market-ready concepts.
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