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The Innovator's Dilemma: The Revolutionary National Bestseller That Changed The Way We Do Business

The Innovator's Dilemma: The Revolutionary National Bestseller That Changed The Way We Do Business

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Examines how companies can create a balance between marketing cutting-edge technology and anticipating customer demand.

Details of Book

ISBN13: 9780066620695
ISBN10: 0066620694
Language: English
Publisher: Harperbusiness
Publication Year: 2000
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Guides businesses on balancing innovation with customer needs.

  • Who is this book for?

    This book is a must-read if you're interested in understanding how innovative companies stay ahead while managing market demands. It offers brilliant insights into the strategic challenges faced by companies trying to innovate without losing touch with their customers. Readers who enjoy thought-provoking business strategies will find this a truly empowering resource.

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