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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
The Life Of Y: Engaging Millennials As Employees And Consumers
The Life Of Y: Engaging Millennials As Employees And Consumers
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The 2016 Deloitte millennial survey revealed that most millennial workers are likely to change their companies by 2020, with India ranking third in the likelihood of Gen Y workers leaving their current jobs. This may indicate neglect they face in organizations. Poor engagement of millennial employees poses significant risks to companies’ growth and sustainability.
Based on almost a decade of research, this book aims to foster empathy for millennials, dispelling myths and stereotypes. It offers strategies to engage with millennials effectively in workplaces, marketplaces, and society, replacing outdated engagement models.
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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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One Line Summary
Strategies to connect with digitally engaged Millennials.
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Who is this book for?
If you're looking to better understand the millennial generation in a business context, this book might become your go-to guide. It offers fresh insights into millennial behaviors, preferences, and the best ways to engage this influential group in work and society. You'll find practical strategies that could help you foster more meaningful relationships with millennials and improve your engagement approaches.