The Monster Under The Bed

Companies in the business of providing knowledge -- for profit -- will dominate the 21st-century global marketplace. Can your business compete? In today's fast-paced world, knowledge is doubling nearly every seven years, while the life cycle of a business grows increasingly shorter. The best way -- and perhaps the only way -- to succeed is to become a "knowledge-based" business. In The Monster Under the Bed, Stan Davis and Jim Botkin show that every business can become a knowledge business, every employee can become a knowledge worker, and every customer can become a lifelong learner. The book explains why it's necessary for businesses to educate employees and consumers and how high-tech, low-tech, or no-tech companies can discover new markets and create new sources of income by building future business on a knowledge-for-profit basis.