A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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The New Influencers: A Marketer's Guide To The New Social Media
Blogging, Podcasting, And Other Social Media Are Profoundly Disrupting The Mainstream Media And Marketing Industries. Paul Gillin’s The New Influencers Explores These Forces At Work, Identifying The New Influencers, Their Goals And Motivations, And Offers Strategies For Both Large And Small Organizations On How To Influence The Influencers.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Guide to thriving in the evolving social media landscape.
Who is this book for?
If you're curious about the shifting world of marketing and social media, this book offers insightful strategies on how to navigate and influence new online powerhouses. Paul Gillin breaks down complex ideas into actionable advice, making it a must-read for anyone looking to stay ahead in the digital age. It’s like getting a roadmap to the future of media and marketing.
