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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
The Purpose Is Profit: The Truth About Starting And Building Your Own Business
The Purpose Is Profit: The Truth About Starting And Building Your Own Business
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People told me I was crazy. “You are going to fail!”
One of his businesses did fail, but the other thrived. Ed bootstrapped it into an Inc. 500 company and later sold it to a Fortune 100 company. Now, you can learn from his experience—what to do and what not to do—to create your own successful startup.
The Purpose Is Profit eliminates the mystery of becoming an entrepreneur. You will learn:
• Why distinctive competence trumps passion
• Where and when to get funding without losing control
• How to build an entrepreneurial brand that lasts
• Why profit should be factored into every business decision
• How ethical behavior breeds trust and unlocks profit
As a bonus, The Purpose Is Profit includes two manuals: The Startup Roadmap details the 21 steps you should take to build a profitable business. The Startup Funding Guide delivers the tools you need to fund your business.
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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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One Line Summary
Practical guide to successful, profit-driven entrepreneurship.
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Who is this book for?
If you're thinking about starting your own business, this book offers straightforward advice from someone who’s been through it all. Ed McLaughlin shares real lessons on how to build a profitable business without losing control or compromising your values. It’s like having a knowledgeable mentor by your side as you navigate your entrepreneurial journey.