A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
This is Edward de Bono's original portrayal of a mental process which he in no way claims to have invented. In it, he deliberately uses the lateral approach (with intriguing visual examples in one chapter) to sketch in the nature of lateral thinking.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Innovative approach to solving problems creatively.
Who is this book for?
If you’re curious about expanding your way of thinking, this book by Edward de Bono offers a fascinating look into lateral thinking techniques. It’s perfect for anyone who loves to challenge traditional ideas and find fresh solutions. The visual examples make complex concepts quite accessible, making it a stimulating read for thinkers and creatives alike.
