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Type Rules: The Designer's Guide To Professional Typography

Type Rules: The Designer's Guide To Professional Typography

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Type Rules!, Fourth Edition is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this edition has everything today's serious designer needs to use type effectively. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, and how to design a typeface, as well as how to fully harness the power of major design packages including the Adobe Creative Suite.Includes video clips showing examples of projects discussed in Chapter 11- Type on the Web and Chapter 12- Type in Motion

Details of Book

ISBN13: 9781118454053
ISBN10: 1118454057
Language: English
Publisher: Wiley
Publication Year: 2013
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Essential typography guide for designers at all levels.

  • Who is this book for?

    If you're into graphic design or looking to sharpen your typography skills, this book is a treasure trove. It offers practical exercises and up-to-date insights, making complex concepts approachable for beginners and useful for pros. Plus, the inclusion of multimedia resources like video clips adds a modern touch that can really bring your projects to life.

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